I just got back from attending the fabulous Make It Work Live event with Jenny Shih and it was really incredible. There were so many great conversations with rad business owners, but I found an interesting theme came up over and over again: people want permission to do the thing they want to do. 

Whether it's structuring packages in a way that feels good to them, doubling their prices, or working only from 2-8pm, the women I talked to KNEW what they wanted and what would feel really good...but they also wanted permission to do it. 

Watch the video for my take on it, but bottom line is that if you just need someone to give you permission to do things your way, I'm here to say "permission granted!"

Now, go do the damn thing. 

Cover image: Photo by Jeremy Bishop on Unsplash

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